We Decorators Case Study
A complete e-commerce system built around growth.
How Brandz Growth connected website development, Meta Ads, conversion-led creative, trust improvements and SEO for We Decorators.
The client
We Decorators is a Pakistan-based e-commerce home décor brand focused primarily on decorative, modern and statement wall clocks.
The engagement centred on building the digital infrastructure required to turn the brand into a more structured e-commerce operation.
The challenge
- No professional e-commerce website
- No structured Meta Ads system
- Weak customer communication and conversion journey
- Limited trust-building elements
- Insufficient campaign testing structure
- No integrated SEO growth strategy
Our approach
E-commerce development
We created a professional store with clearer product discovery, navigation, conversion paths and trust elements built around online sales.
Meta Ads
Campaigns focused on product discovery, purchase intent, creative testing and optimisation informed by performance data.
Creative development
Concepts highlighted individual clocks, room styling, product detail, customer use cases and short-form video.
SEO growth
Ongoing product and collection optimisation, internal linking and keyword-led content build topical relevance around wall clocks and home décor in Pakistan.
Performance
More than PKR 300,000 was invested in Meta advertising while the business generated more than PKR 1,000,000 in net sales during the stated period. Based on the approved attribution, this represents an implied blended ROAS of approximately 3.33x.
The best campaign delivered 40 sales at approximately PKR 200 per sale.
Before
No professional store, fragmented campaigns, limited trust and no connected SEO strategy.
After
A professional e-commerce website, structured advertising, improved buying journey, performance creative and ongoing organic growth.
Turn product discovery into measurable growth.
Connect your store, creative, paid acquisition and SEO.